Zepto's Gift Boxing Strategy continues with a New Year Surprise Box

To celebrate the New Year, Zepto has released a new gift box comprising a selection of food,...

Mergers & Movements: Shifts that redefined the Indian M&E in 2024

The year 2024 will be remembered as a critical moment in the...

From the Broadcast Bill to Finfluencer Rules: Key Policy Shifts in 2024

This year, India's media and advertising business underwent a...

Netflix NFL Christmas Doubleheader Set New Records for Streaming Viewership

Netflix's NFL Christmas Day doubleheader smashed new records for...

Retail media had a Boom this Year, with a Projected 13.5% Growth rate by 2025

Zepto, a quick commerce provider, achieved a significant milestone...

Dabur Files Petition in Delhi HC Against Patanjali Over Chyawanprash Ad

Dabur has reportedly filed a lawsuit against Patanjali Ayurved in...

TSBI Digital Targets Non-Media Growth and Saudi Expansion by 2025

After establishing an office in Dubai, TheSmallBigIdea plans to...

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