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Numerous movies and web series premiering on OTT platforms this weekend between December 24 to...

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The 2024 year indeed was eventful for the OTT industry in India,...

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Swati Bhattacharya: Creative Leaders Should Embrace In-House Agencies

One of the greatest moments in adland for 2024 was Swati...

NCLAT Upholds Order and Approves Sapphire Media's...

The National Company Law Appellate Tribunal (NCLAT) dismissed a...

PIL Filed Against AMFI Ads Promoting Mutual Funds in...

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Amazon Prime Video to Limit Password Sharing Starting in...

Amazon Prime Video has opted to create a limit on password sharing...

Agile, Audacious, and Witty: Why 2024 Was the Year of Indie Ad Agencies

Independent agencies are thriving in India, thanks to their...

Nostalgia Dominates Marketing: From C.I.D. to Asian Paints in 2024

In 2024, nostalgia became a key marketing strategy in India. With...

Kevin Vaz of Jio Star Appointed as the IBDF President

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