Kashmiri Brandy Joins Enrique Iglesias for Mumbai Concert Hype

The Spirit of Kashmyr, a premium brandy from Radico Khaitan, is the official partner for Enrique Iglesias’ upcoming concerts in Mumbai. The shows are happening at MMRDA Grounds on October 29 and 30, 2025.

Fans are thrilled—tickets for the October 30 show sold out in just hours. The partnership brings together Iglesias’ global hits like Hero and Rhythm Divine with the smooth, heritage-rich taste of The Spirit of Kashmyr, creating a night of music, culture, and celebration.

Enrique Iglesias, known as the “King of Crossover,” has billions of streams and a fanbase spanning generations. His first-ever Mumbai shows mark a big moment, and The Spirit of Kashmyr is right at the heart of it.

Concert-goers can look forward to branded lounges and experiences that highlight the brandy’s unique aging process in the cool valleys of Kashmir.

• The Spirit of Kashmyr partners with Enrique Iglesias for Mumbai concert celebration
• Enrique Iglesias teams up with The Spirit of Kashmyr for two grand Mumbai shows
• Radico Khaitan’s The Spirit of Kashmyr joins Enrique Iglesias’ sold-out Mumbai concerts

Amar Sinha, Chief Operating Officer of Radico Khaitan, expressed his enthusiasm: “The Spirit of Kashmyr represents the finest expression of Indian artistry and craftsmanship. It is a privilege to associate with a global cultural icon like Enrique Iglesias, whose music speaks a universal language of emotion and joy. This collaboration reflects our shared commitment to celebrating authenticity, creativity, and timeless elegance. As a brand rooted in Indian heritage with a contemporary global outlook, we are proud to be part of a cultural moment that transcends boundaries and connects people through music.”

Radico Khaitan has a track record of teaming up with big names in music. They’ve worked with A.R. Rahman, Arijit Singh, Badshah, and even sponsored Sunburn Festival and the Paris 2024 Olympics. This move with Iglesias targets younger, urban audiences who love premium, meaningful experiences.

Over 50,000 fans are expected each night, with extra security and VIP areas backed by the brand. As Mumbai gets ready for two unforgettable evenings, The Spirit of Kashmyr is raising a toast to music, connection, and celebration.

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The October 30 show is sold out, but tickets for October 29 are still available. Grab yours before they’re gone!