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ASUS India's Marketing Strategy: Winning Gen Z, Gaming, & Sales

ASUS India is going all out with digital-first strategies, consumer experience, and targeted...

Itel Partners with DViO Digital for Social Media Mandate in India

DViO Digital will be handling the comprehensive social media mandate across the country of Itel-a...

Disney Q1FY25 Revenue Up 5% Year-Over-Year

Disney said in its Q1FY25 quarterly earnings that revenue had grown...

Disney Estimates Equity Loss from the Indian Joint Venture at $300 Million

Walt Disney, which owns a 37% stake in Jio Star, expects an equity...

The Art of Storytelling: Driving Growth Through Creative Marketing

HT Media Narrows Q3 Loss to Rs 3.2 Crore, Print Ads Up 9%

NDTV Attracts 50 Advertisers in 6 Weeks After BARC Return

YouTube Hits Record $10B Q4 Ad Revenue, Up 14% YoY

Netflix Bets Big on India and Reveals its Largest Content Slate for 2025

Red FM's Riders Music Festival Partners with Swiggy to Honor Delivery Partners

WAVES 2025 to Launch AI Solutions for Combating Misinformation in Live Broadcasting

Jio Star Appoints Vivek Mohan Sharma as Business Head

Jio Star has named Vivek Mohan Sharma as the business head of its Youth, Music, and English...

Nielsen, Paramount Reach Multiyear Deal, Ending Dispute

Their two companies have come to terms in a new multiyear agreement...

Bigg Boss Season 18 Hits 205 Million Views Across Platforms

Hindi reality show Bigg Boss' Season 18 has been viewed 205 million...

Arunava Chakraborty Joins JioStar Digital as Account Director

JioStar Digital adds Arunava Chakraborty as Account Director of...

Amazon MX Player Confident that Cricket Won't Diminish its Appeal

NODWIN Gaming Acquires StarLadder for $5.5M to Boost Esports

Times Internet Expands Video Ecosystem, Seeks Creative Partners

House Panel to Review Media Laws Implementation Today

Zee Business Competes with Hindi News Channels on Budget Day

The Union Budget was traditionally seen as an event mainly followed...

Amazon MX Player Unveils 100+ Shows for 2025 at StreamNext

The inaugural StreamNext event by Amazon MX Player brought together...

Indian Streaming Platforms' Original Series Reached a...

The number of original series released in India by streaming...

Aaj Tak Gears Up for Union Budget 2025 with 'Ghatega Toh Bachega'

Aaj Tak, the Hindi-language news channel, launched a new campaign,...

Story Digital Secures Digital Mandate for Zee Punjabi

Zee Punjabi has appointed Story Digital as its new digital creative...

Parliamentary Panel to Review Media Laws in January 31 Meeting

The parliamentary committee on communications and information...

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