Media Infotainment >> Air India Launches 'The Premium You Deserve' Campaign

Air India has launched a new brand campaign titled ‘The Premium You Deserve campaign’, focusing on its Premium Economy offering and targeting modern travellers who are increasingly conscious about comfort and value. The campaign is being rolle...,

Media Infotainment >> Crunchyroll Unveils 'Ready to Anime?' Campaign With Rashmika & Gill

Crunchyroll has rolled out a new India-focused anime campaign titled ‘Ready to Anime?’, featuring actor Rashmika Mandanna and Indian cricketer Shubman Gill. The campaign aims to reflect the growing mainstream acceptance of anime in India and posit...,

Media Infotainment >> Kareena Kapoor Fronts TOPS 'Foodies Ka Choice' Brand Push

Bollywood actor Kareena Kapoor has been signed as the brand ambassador for GD Foods Mfg. (I) Pvt. Ltd.’ condiment brand TOPS, marking the launch of its latest advertising campaign, Foodies Ka Choice. The television-led campaign introduc...,

Media Infotainment >> World Music Day 2024: 10 Most Decorated & Celebrated Entities in the Indian Music Industry

The Indian Subcontinent is known for its diverse cultural heritage, wherein, there is one art form which will continue to shine is music. In today’s auspicious day of the World Music Day - 2024, let’s look into some of the rightest and respectable..,

Media Infotainment >> JioCinema Collaborates with ShareChat to Create Short-form Content for the Olympics 2024

From July 26 to August 11, 2024, social media network ShareChat and JioCinema, a streaming platform owned by Viacom 18, will collaborate to provide exclusive short-form multilingual content on the Paris Olympics 2024.,

Media Infotainment >> Piracy Costs the Indian entertainment Sector Rs 22,400 Crore a Year

According to a recent analysis by EY and the Internet and Mobile Association of India (IAMAI), 51% of customers access pirated content, resulting in yearly losses of Rs 22,400 crore for the entertainment sector in India.,

Media Infotainment >> YouTube to Remove Clickbait Videos from Indian Creators Soon

YouTube strictens norms in front of Indian users and content creators who upload videos with "egregious clickbait" in their title or thumbnail.,

Media Infotainment >> No Khel Ratna for Manu Bhaker, Double Medalist from the Paris Olympics?

Manu Bhaker, a double gold at the Paris Olympics, is reportedly not one of the athletes nominated for the Major Dhyan Chand Khel Ratna Award, which is an unexpected choice.,

Media Infotainment >> Netflix NFL Christmas Doubleheader Set New Records for Streaming Viewership

Netflix's NFL Christmas Day doubleheader smashed new records for streaming viewership. The Kansas City Chiefs' game against the Pittsburgh Steelers had an average audience of 24.1 million viewers, making it the most-watched streamed game at the time.,

Media Infotainment >> MIB Working on Rules to Regulate Online Ads, Informs Parliamentary Panel

According to credentials, the Ministry of Information and Broadcasting has recently informed the Parliamentary Standing Committee on Communications and Information Technology that it works on rules for regulating online advertisements.,