Lululemon to Enter India with Tata CLiQ Partnership in 2026

Lululemon Athletica the Canadian iconic athletes wear brand will open their much-awaited stores in India by the middle of 2026 in association with a strategic franchise partner Tata CLiQ.

The new partnership will make Lululemon to unlock the Indian market with the ability to compete in the nations growing wellness and fitness sector, which ranks as the world largest wellness economy.

The venture will have Lulu Lemons first in the country physical location in addition to introducing dedicated stores on Tata CLiQ Luxury and Tata CLiQ Fashion.

The action is also part of Lululemon global power of three x2 growth strategy focused on international business development, novelty product design, and an enhanced digital ascent. The company, known worldwide as the sportswear manufacturer of high-performance yoga, running, training, tennis, and golf wear, will target the Indian consumers of the fitness mindset.

• Lululemon to Enter India in 2026 with Tata CLiQ, Targets Premium Activewear Market
• Lululemon Partners with Tata CLiQ for India Launch, Taps Growing Wellness Economy
• Lululemon Expands Globally with India Debut, Stores Coming Mid-2026 via Tata CLiQ

“Bringing Lululemon to India has been a part of our market expansion roadmap for several years,” said André Maestrini, Executive Vice President of International at Lululemon. “As a brand rooted in wellbeing, we look forward to connecting with India’s communities and supporting their active lifestyles through incredible products and experiences.”

Tata CLiQ, an arm within the Tata Group which deals with digital commerce, stands at a favorable position to assist Lululemon in its market penetration owing to its wide reach and image of showcasing luxury brands. Gopal Asthana, the CEO of Tata CLiQ, also felt positive about the joint venture, saying, We are thrilled to bring the best of Lululemon athletic wear to Indian customer in an attempt to build a kinship between their brand philosophy of movement and mindfulness.

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In addition to retail, Lululemon intends to tap into Indian consumers with wellness events and community activations that focus the themes of movement, mindfulness and connection. This is the first brand launch in India, with the firm having set up a technology centre in Bengaluru four years ago, an indication it has long-term confidence in the country as a growth market. With over 760 stores worldwide, Lululemon’s India launch marks a significant milestone in its global expansion journey, promising to redefine the premium activewear segment in the country.