H&M Marks 10 Years in India with Vibrant Mumbai Celebration

H&M celebrated the 10th anniversary of offering fashionable and affordable clothing to India by celebrating the event in the vibrant Famous Studios in Mumbai.

The event was a representation of the mission of the brand to make fashion accessible to all by bringing together style, music, and creativity to emphasize the strong relationship that H&M has with the rich culture of India.

The event attracted the attention of the top celebrities, influencers, and artists of India, with Samantha Ruth Prabhu, Bhumi Pednekkar, Harsh Varrdhan Kapoor, among others, stealing the show on the red carpet with bold outfits of the H&M Festive 2025 Collection.

The visitors traced the 10-year history of the brand by visiting memory-filled exhibits and immersive installations and honored the place of H&M as a fashion innovator in the Indian market.

• H&M celebrates 10 years of fashion in India with a star-studded Mumbai event
• H&M Festive 2025 Collection and H&M Beauty launch in India
• Iconic celebrities and artists shine at H&M’s 10th anniversary celebration in Mumbai

It was a memorable night with memorable performances. The event was launched by the choreographer, Usha Jey, with an action-packed performance of a blend of Bharatanatyam and hip hop combining ancient and contemporary style. Singer Priya Ragu entertained the audience with her powerful R&B and thumping beats and GRAMMY nominated Raja Kumari gave a show-stopping performance that blended Bollywood, rock, and hip hop.

Helena Kuylenstierna, Director of H&M India, expressed pride in the milestone: “Celebrating 10 years in India is a proud moment. India has embraced H&M with enthusiasm, and we’re thrilled to be part of its vibrant fashion community. With the launch of H&M Beauty, we’re expanding self-expression for all, and this is just the beginning.”

The event showcased the Festive 2025 Collection, featuring elegant designs with sparkling fabrics and striking silhouettes. Guests also got a sneak peek at the H&M Beauty Concept, which will hit stores and hm.com on October 2, 2025. A unique dining experience, themed around time and change, added a colorful, sensory touch with creative food presentations.

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H&M’s Festive Collection is now available in stores and online, kicking off a new chapter for the brand as it continues to inspire style and individuality across India.