Outabox : Boosting Brand Visibility through Creative Advertising

The landscape of digital OOH (out-of-home) advertising in India is advancing rapidly, with increasing demand for effective advertising options that capture the audience's attention in public spaces, during their daily routines. Through strategic placements, these largescale digital wall media, including paintings, hoardings, boards, and more, enhance brand value, visibility, and boost the brand’s message. The Digital Wall Paintings (DWPs), are especially successful for advertising in rural areas where technological advancement is limited. 

However, challenges pertaining to age of media to life on ground, tracking location for setup, and final execution continue to exist. Nevertheless, Outabox, a prominent solutions provider in this domain, established in 2015 and based in Thane, offers comprehensive media solutions tested by various governmentally recognized agencies, are eco-friendly and has PVC-free nature, boasting a long life. Through on-time executions, and live geo tracking, the company has carved a distinguished position for itself in the industry as a trusted partner, empowering brands to reach their target audiences on time, and boost sales. 

Beyond product and solutions range, the company stands out for the quality it delivers, ensuring every deliverable helps create a ‘top of the mind’ position for the brands

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Digital Media Advertising Solutions
Offering a broad range of solutions, Outabox is most prominently renowned for its flagship service digital wall painting, which features a smooth, white water-based coated film which is free of any PVC. This flexible film is highly versatile and can be used on any surface, whether even, uneven, or rough, and it is strong enough to survive diverse weather conditions without peeling or tearing. Apart from this key product, the company also offers other products ranging from basic wall painting to dealer branding, mini hoarding, van activity, and more, each offering a distinctive advantage and serving a unique purpose.

“Our media is eco-friendly and can be mounted on multi surfaces like walls, shutters, wood counters, containers, and more. It is also known as metrics, wall graffiti, and DWP (Digital Wall Painting). With the help of this media walls are instantly transformed into hoardings which carry artwork with brand ambassadors, proper logos, clear brand messages that have been put out at a pan India level. Outabox’s product offers photographic quality advertising on walls just like hoardings but with strategic placement & long reach at just a fraction of the cost of renting out a hoarding”, shares Sanjay Narang, Founder & CEO, Outabox.

Beyond product and solutions range, the company stands out for the quality it delivers, ensuring every deliverable helps create a ‘top of the mind’ position for the brands. In addition to the core solutions, the company also helps clients identify potential markets and audiences, along with ideating best concepts, leveraging its team of seasoned experts, ensuring maximized brand visibility and success.

Growth and Future Roadmap 
Beginning from a small one room office to becoming a nation-wide provider of advertising solutions, with over 300 touch points across India, Outabox has grown into a preferred partner of choice for a broad range of brands. In addition to becoming a brand favorite, the company is also known for its environment-friendly practices and the far-reaching impact it creates while offering best-in-class services though geo- tracking mechanism for brands.

“We at Outabox value our client’s vision and goals and believe in partnering with them through their brand objective. Depending on the need of the hour we have been supporting our clients in terms of scales and tight timelines, thus becoming one of their dependable partners in their media campaigns”, adds Sanjay.

Aligned with this position, the company aims to expand its reach further, becoming the go-to solutions provider for all, offering cost-effective solutions which are accessible even by small brands, along with integrating an innovative and interactive approach that will revolutionize the DWP sector.