Teen Rapper Param Goes Viral

A plane slices through the sky above a sprawl of tin rooftops as, from the narrow lanes lined with crumbling houses, a young girl steps out. Dressed in a boxy T-shirt reading ‘World Circuit’ and camo cargo pants, she joins a group of local kids and confidently delivers a few razor-sharp lines in punchy Malwa Punjabi.

Key Highlights

• Param debuts from Duneke village, rapping sharp Malwa Punjabi verses with grit.
• ‘That Girl’ goes viral, crossing 3 million YouTube views in six days.
• Produced by Manni Sandhu, the track was recorded spontaneously in an Airbnb.

The opening bars of her debut hip-hop single That Girl  (I don’t just stand around breaking sugar candies / My eyes don’t just look, they stare / My silence feels like a deep noise)—set the tone for a bold new voice.

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The song, which has stormed YouTube with over 3 million views in just six days, marks the debut of 19-year-old rapper-singer Paramjeet Kaur, known simply as Param. Hailing from Duneke, a quiet village in Punjab’s Moga district, Param has emerged as a rising star in India’s independent music scene.

That Girl was produced by UK-based Manni Sandhu and released under indie label Collab Creations. It was filmed in Mohali and created entirely outside the traditional music industry system. Interestingly, the track was born in an Airbnb during Sandhu’s recent trip to India—he played a few chords, and Param spontaneously began to build her verses on the spot.