Glucovita Bolts Collaborates with Chhota Bheem for Exclusive Collectibles

Glucovita Bolts is an energy supplement brand under Wipro Consumer Care and Lighting, partnered with an animated superhero of POGO’s 'Chhota Bheem'. Through this partnership, the brand integrates Glucovita Bolts's energy formula with Chhota Bheem's adventurous spirit to inspire kids.

The commercial emphasizes the energy-boosting power of Glucovita Bolts and Chhota Bheem's adventurous spirit. In this commercial, Gullu is a timid child who is persuaded by his friend Bunty to do his homework in exchange for some Chhota Bheem stickers. After taking Glucovita Bolts, Gullu is suddenly filled with energy and confidence, so he refuses the trade, hurries to get his own stickers, and tells Bunty to do his own homework..

S. Prasanna Rai, senior vice president of marketing at Wipro Consumer Care and Lighting, stated, "We are excited to partner with Chhota Bheem, a character that embodies adventure and courage. Glucovita Bolts is dedicated to providing children with the glucose and energy they need to stay active and engaged throughout the day. This partnership captures the spirit of vitality and enthusiasm that kids love. Like Chhota Bheem, Glucovita Bolts empower children to reach their full potential. Our energy candies, packed with essential glucose, offer an instant energy boost, making them the perfect companion for studying, playing sports, or exploring the world around them."

Tanaz Mehta, head of advertising sales, South Asia, Warner Bros. Discovery, added, "We are delighted to partner with Glucovita Bolts and bring the energy and excitement of Chhota Bheem to kids across India. This collaboration is a testament to our commitment to bring special experiences for young audiences tied with their beloved animated characters."