Dipshika Ravi Named Digital National Creative Director at Schbang

Schbang, the creative, media, and technology services company, has now hired Dipshika Ravi as its new digital national creative director, West & North. Getting 17 years of rich experience in advertising, she has created great stories and launched world-leading campaigns that helped build some of the most influential brands in the world.

She will look over and elevate creative vision for a wide-ranging roster of Schbang's portfolios. She is to lead creative teams and promote innovation, strategic thinking, and excellence to create an agency's output that reaches the very depth of Indian as well as international audiences.

She has characterised her career with passion, storytelling ability and understanding of people and cultures to fashion work that strongly connects with an audience.

Over the years, she has worked on more than 600 digital campaigns for brands such as PepsiCo, Singapore Tourism Board, HDFC Life, MakeMyTrip, Mahindra Auto, Godrej, Kellogg's and Canon among others and won more than 80 national and international awards. She has also served on various global and Indian juries. In her previous stint, she worked with agencies like Creativeland Asia, Hungama (a WPP company), iProspect, and LS Digital.

Commenting on the appointment, Harshil Karia, founder, Schbang, stated, "We have always prided ourselves on being at the forefront of digital innovation, and I am thrilled to welcome Dipshika to the team. Her expertise will further strengthen our capabilities across clients, enabling us to deliver greater value and help them achieve their goals."

Umma Saini, Chief Creative Officer, Schbang expressed, “We are super excited to have Dipshika join our team. With her exceptional drive, deep experience, and enterprising spirit we are looking forward to taking Schbang further on an exciting creative journey for our clients and us.”

Expressing her excitement about the new role, Ravi stated, “I have always followed Schbang’s work and culture closely for years, and this felt like the natural next step for me. It’s wonderful to be part of a culture that thrives on high standards, equal opportunities, and a collaborative spirit where everyone is encouraged to bring their best ideas to the table. I am looking forward to creating some great campaigns that not only bring us awards but also solve bigger brand challenges.”