Sony Introduces Bravia 8 OLED Series in India

Sony has introduced the Bravia 8 OLED TV series in India, which includes a Studio Calibrated Mode to deliver image quality as envisioned by content creators. The Bravia 8 series is provided with the AI Processor XR, designed to improve viewing experiences by explaining human perception of sight and sound. The series also supports Dolby Vision HDR and Dolby Atmos surround sound          

Sony Bravia 8 OLED TV series: Price and availability

• K-65XR80 (65-inch): Rs 314,990

• K-55XR80 (55-inch): Rs 219,990

The Sony Bravia 8 OLED TV series is now available in India at Sony Centers, leading electronics retailers, and online e-commerce platforms. Additionally, Sony is providing a two-year warranty with the Bravia 8 series. 

Sony Bravia 8 Series TV: Details

Alongside the prevailing Netflix Adaptive Calibrated Mode and Sony Pictures Core Calibrated Mode, the Bravia 8 series introduces a new Prime Video Calibrated Mode. Sony expressed that this mode not only reproduces the image quality as deliberated by film creators on Amazon Prime but also automatically adjusts picture quality for live sports broadcasts.

Driven by the AI Processor XR, which Sony claims processes data in a way similar to the human brain, the Bravia 8 series OLED TVs come with several advanced features. This include XR 4K Upscaling technology, which improves 2K resolution content to near true 4K quality, XR Contrast Booster for precise light control resulting in deeper blacks and brighter whites, XR OLED Motion for smooth handling of fast-moving scenes, and XR Clear Image, which minimizes noise and blur through dynamic frame analysis. 

In terms of audio, the Bravia 8 series TVs are equipped with Acoustic Surface Audio+ technology, which uses buttons behind the screen to vibrate and transform it into a speaker, enhancing the immersive experience. Additionally, built-in tweeters make every part of the screen a speaker, making sure sound emerges from the precise location of the on-screen action.

Sony also spotlighted that the Bravia 8 series has been optimized for gaming. The TVs feature Auto HDR Tone Mapping, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM), which improves the gaming experience on thePlayStation 5 console.