Emcer Appoints Kareena Kapoor as its New Brand Ambassador

Emcer, a brand from the ceramic industry handled by Infra.Market, declared Bollywood actor Kareena Kapoor as its new brand ambassador. Emcer has built a trusted legacy from the past thirty years, presenting innovative solutions. With the addition of Kareena Kapoor, Emcer strengthens its position in the market.

In addition, the brand has introduced its hashtag that #NotJustTiles as its new brand proposition, positioning the brand as a premium lifestyle choice that provides more than just tiles. The campaign focuses on Emcer’s dedication towards design, innovation, and functionality. It will be rolled out in phases across Cinema, OTT, Digital, and OOH platforms.

Commenting on this announcement, Gautam Patel, managing director, Emcer Tiles stated, "Emcer embodies innovation, quality, and elegance, making Kareena Kapoor the perfect ambassador for the brand. Her elegance, grace, and timeless appeal align perfectly with our brand ethos. With the support of Infra.Market’s technological expertise, we are thrilled to welcome Kareena to the Emcer family. We are confident that her association will elevate our position as a symbol of luxury, design excellence, and modern living."

Kareena Kapoor added, “I am excited to partner with Emcer, a brand that reflects my appreciation for elegance, style, and sophisticated design. Their vision of transforming spaces into both beautiful and functional works of art is something I truly admire, and I look forward to contributing to their journey.”