Anushka Sharma & Virat Kohli Star in Dubai Winter Travel Film

Bollywood actor Anushka Sharma and cricketer Virat Kohli have returned to Dubai for a new winter tourism campaign film, showcasing the city’s diverse winter offerings.

The campaign, launched by the Dubai Corporation for Tourism and Commerce Marketing (Visit Dubai), is part of the “Dubai, Ready For A Surprise” series and highlights the city’s appeal during the winter season.

The film features Anushka and Virat exploring Dubai’s attractions, with Anushka planning a day of experiences for Virat, highlighting the city’s blend of nature, luxury, culture, and urban vibrancy.

The journey begins at Al Maha Desert Resort in the Dubai Desert Conservation Reserve, where they engage in desert activities, showcasing Dubai as a nature-focused destination. 

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The duo’s next stop is One&Only One Za’abeel, where shopping, leisure, and entertainment take centre stage, followed by a visit to Al Seef, a cultural hub known for its traditional spice markets and culinary offerings.

The film ends with a sunset at Tapasake at One&Only One Za’abeel, capturing Dubai’s scenic beauty and tranquil moments. The campaign highlights Dubai’s appeal to Indian tourists, blending luxury with familiar cultural elements. It underscores Dubai’s positioning as a destination that combines international allure with local traditions.

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By featuring high-profile personalities, the campaign aims to attract global audiences to experience the many facets of Dubai, from its desert landscapes to its vibrant urban life. This initiative reinforces Dubai’s strategy to engage diverse travelers, especially from India, in discovering the city’s rich blend of natural and cultural experiences.