Ajay Devgn Shines in Summercool's First TV Ad for Home Comfort

Summercool, the home and kitchen appliances brand, has just launched first-time television advertisement, “Summercool Life Banaye Wonderful”, with Bollywood superstar Ajay Devgn as their brand ambassador.

Veteran actor Govind Namdev also plays a supporting role in the advertisement, trying to demonstrate how Summercool can improve everyday life through its innovative products.

The advertisement targets the idea of Summercool, which aims at turning homes into more comfortable, convenient and energy-efficient.

It shows how the appliances, particularly the coolers of Summercool, can easily integrate into homes through relatable scenes of everyday life, which are durable and affordable.

The tagline Life Banaye Wonderful summarizes the promise that the brand would bring happiness and comfort to households through smart and affordable technology.

• Ajay Devgn Stars in Summercool’s First TV Ad, Promoting Home Comfort and Innovation
• Summercool Launches Debut TVC ‘Life Banaye Wonderful’ with Ajay Devgn as Brand Ambassador
• Ajay Devgn Brings Star Power to Summercool’s New Campaign for Affordable Home Appliances

Ashutosh Gupta, Summercool’s Sales and Marketing Director, shared his excitement, saying, “We’re thrilled to introduce our first TVC with Ajay Devgn, whose trusted persona perfectly aligns with our core values of reliability and innovation. This campaign strengthens our connection with customers by showcasing how our affordable, efficient cooling solutions transform everyday living.”

The ad is designed to feel real and family-focused while inspiring viewers. It’ll be broadcast on major national and regional TV channels and promoted heavily online to reach millions of Indian homes. With Ajay Devgn’s star appeal and the ad’s heartfelt storytelling, Summercool aims to strengthen its reputation as a go-to brand for household appliances.

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This partnership with Devgn is a big step for Summercool as it looks to grow in the competitive home appliance market. By focusing on quality, affordability, and customer-friendly innovation, the brand is set to make a lasting impression, bringing comfort and happiness to homes across India.